User Research

We uncover user needs through deep research and real-world observation.

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    What is User Research?

    At Nextige, we believe great design begins with understanding people.
    User research is how we uncover real behaviors, motivations, and pain points. Through observation, interviews, and testing, we gather insights that help us design experiences people truly value.

    A bulleted list of benefits:

    Research Methods Grid

    Interviews

    One-on-one conversations that reveal user goals, motivations, and pain points.

    Surveys

    Collect quantifiable user insights at scale to identify patterns, preferences, and priorities.

    Usability Testing

    "Observe real users interacting with your product to identify friction points and improve the user experience.

    Field Studies

    Observe users in their natural environment to uncover authentic behaviors and context-driven insights.

    Our Proven Process

    Define Goals

    Clarify what you need to learn and why before starting your research.

    Select Participants

    Identify and recruit the right users who match your target audience...

    Choose Method

    Select the most effective research approach based on your goals....

    Conduct Research

    Engage with real users through interviews, surveys, and usability...

    Featured Research Insights​

    B2B SaaS Onboarding Revamp

    By observing new users and refining the onboarding flow, we improved activation rates…..

    E-Commerce Checkout Optimization

    Streamlined checkout through usability testing and analytics-led design adjustments.

    Healthcare App Accessibility Upgrade

    Field research with real users uncovered accessibility issues that we resolved to enhance…

    Client Testimonials

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    5.0

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    "Nextige was fantastic! Professional, patient with all my small requests, and incredibly helpful. Highly recommended."

    Talia Sari Jewelry, Yoav Shafranek

    4.5

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    "Nextige is great to work with. They do both web development and graphic design well. They are highly responsive, detailed, and go above and beyond. I will continue to work with them on future projects."

    Madi Lineman Tools, Tye Burke

    5.0

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    "Nextige was a pleasure to work with. Nextige helped refine the brief in order to understand what was important for our Shopify store and was diligent, ensuring we were happy with the final result."

    Motofork, David Stache

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    5.0

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    "Top quality, dedication to delivering good work, good comms, punctuality, and an eye for detail. Loved the whole project with Nextige!"

    CEO, Christophe S.

    4.5

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    "He's an excellent and super talented web developer. We've built a long-term relationship. I'd recommend it to anybody who needs stunning results. Thanks for everything again."

    Agency Partner, Ephantus N.

    4.5

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    "Absolutely stunning job! On time, and with good accuracy! They'd done an excellent job! I'm very happy to work with Nextige."

    Product Owner, Ephantus N.

    5.0

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    "This is the third successful project with Nextige."

    Project Manager, Mohammed Z.

    5.0

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    "I have done a couple of projects before with Nextige. I had a production bug with JS / CSS in a production application. So I needed it to be fixed quickly and good. Loved the way Nextige picked it up, checked it came up with a nifty solution."

    Minebyte, Founder, Patrick Hira

    4.5

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    "Nextige is easy to work with, and their team of developers are very knowledgeable."

    1To1 Marketing Founder, Hoshang M

    5.0

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    "Nextige and I have collaborated on three or four projects back-to-back. Nextige is a fantastic UI/UX design agency. I would suggest it to everyone."

    CTO at Redline, Gaurav Sharma

    Want to validate your product with real users?

    We help you validate ideas, prototypes, and features with real users before launch.